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Challenge
One of the largest departments at UMHS, Internal Medicine was recently ranked 6th overall nationally by U.S. News & World Report. MC produces the Report every year, which informs stakeholders of the year’s highlights and departmental news, and helps increase support for IM initiatives.
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Solution
MC designs, writes, and produces the 80+-page book each year, leveraging engaging visual design (including photos from Michigan Photography) and coordinating the mailing.