Client
School of Music, Theatre & Dance
Challenge
Michigan Creative has produced MUSE Magazine for SMTD for many years. In 2013, the School came to Michigan Creative for help in creating and producing a professional and engaging recruitment package.
Solution
MC designed a viewbook that includes information on the many and varied SMTD degree programs, the application/audition process and the SMTD culture of creativity. We also designed a poster series, featuring high-end photos of current SMTD students in performance. These are all being mailed and distributed to prospective students and high school and undergrad counselors.
