SAPAC (Sexual Assault Prevention & Awareness Center) provides counseling and support services for sexual assault survivors. The Center needed a centrally positioned initiative that would increase student awareness of available resources and build partnerships across campus, with the dual goals of reducing sexual misconduct and providing support for survivors. SAPAC reached out to Michigan Creative for help in developing a comprehensive communications plan to support U-M’s efforts to address sexual misconduct on campus with strong call to actions.
Last night UM-Dearborn celebrated the public announcement of our $50 million Victors for UM-Dearborn campaign. Hundreds of people were on campus for a VIP dinner, the public announcement and many other related alumni/campaign events. The event was a great success. Much of this success is attributed to Michigan Creative. Your team never said no, never compromised Michigan quality or excellence and really helped my team move these projects forward in ways we never could have imagined. We cannot thank you enough for your team’s hard and great work!
We have received so many positive comments about Legacy, our case statement, the video, and I am sure the website in the days to come (it went live late yesterday). Thanks again for everything – you all really made UM-Dearborn (and my team) look good last night!
I just finished the articles on the Heritage website, and I want to say congratulations and many kudos to all of you. The website is spectacular and the articles are very engaging. A great selection of initial pieces—really a fine sampling of University history in several dimensions. And I really appreciate that you haven’t whitewashed anything. Hard to say which are my favorites, but they’re all great. I look forward to what’s coming next. Many thanks for developing a great resource.