The U-M believes that a college education shouldn’t be out of reach because of a lack of funding. To help make college more affordable, a two-tiered initiative was developed in 2017, supported by a hyper-local, integrated marketing and communications campaign that included web, social media, news, digital advertising, and print collateral.
The Michigan Media-produced film "Love, Life & Loss" won five Emmy awards at the National Academy of Television Arts & Sciences' (Michigan Chapter) 39th EMMY®Award Ceremony on June 10. The music documentary features the Michigan Men’s Glee Club performing “Seven Last Words of the Unarmed” by composer Joel Thompson and “Glory” by John Legend and Common from the film Selma. U-M associate director of choirs and associate professor of conducting Eugene Rogers, conductor Joel Thompson, and audio recordist David Lau also won awards for the documentary.
Friendly and informative staff. Good website product in reasonable time and left our team prepared to do our own routine maintenance but is still available for more difficult issues.
Rose Juhasz, PhD
Last night UM-Dearborn celebrated the public announcement of our $50 million Victors for UM-Dearborn campaign. Hundreds of people were on campus for a VIP dinner, the public announcement and many other related alumni/campaign events. The event was a great success. Much of this success is attributed to Michigan Creative. Your team never said no, never compromised Michigan quality or excellence and really helped my team move these projects forward in ways we never could have imagined. We cannot thank you enough for your team’s hard and great work!
We have received so many positive comments about Legacy, our case statement, the video, and I am sure the website in the days to come (it went live late yesterday). Thanks again for everything – you all really made UM-Dearborn (and my team) look good last night!