Spanish is one of the most widely spoken languages in the world, and U-M has been working diligently to reach the Spanish-speaking audience constituency. The first iteration of the “En Español” website, launched in 2012, was part of an overarching Hispanic communications vision for the University. The site has helped raise awareness and enhance the reputation of U-M as a leader in research, teaching, and learning. It also serves as a helpful portal for information about life at U-M for both current and prospective Spanish-speaking students and their families.
I just finished the articles on the Heritage website, and I want to say congratulations and many kudos to all of you. The website is spectacular and the articles are very engaging. A great selection of initial pieces—really a fine sampling of University history in several dimensions. And I really appreciate that you haven’t whitewashed anything. Hard to say which are my favorites, but they’re all great. I look forward to what’s coming next. Many thanks for developing a great resource.
Gary D. Krenz, PhD
Executive Director of the Bicentennial
I’m so pleased with the new OEM website—it’s beautiful and we are eager to see how our content strategy pays off. Thanks to the team for pulling this project off on time and on budget.