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Michigan Creative signature

Inspiring pride and support
for U-M excellence everywhere

Michigan Creative is the largest and most dedicated provider of marketing services to the U-M community. Every strategy, every campaign, every website — we design and develop with Michigan in mind.

As a unit of the Office of the Vice President for Communications, we have a deep knowledge of U-M, its mission, brand, key initiatives, audiences and all of its communication networks and resources. This allows us to create the most insightful and impactful work for our U-M clients.


Our award-winning work for our partners on all three U-M campuses and at Michigan Medicine not only gets noticed, it also gets results.
View all work
A collection of illustrated characters representing emotions

Well-Being Collective Mental Health Campaign

Connecting Campus with Mental Health Resources
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A closeup of environmental graphics on display at the Detroit Center reading you belong here

OEM Detroit Center Admissions Office Environmental Graphics

Bringing Go Blue! Spirit to Detroit
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A set of mockups showing the DEI 2.0 plan website and two ads that accompanied the site.

Launching DEI 2.0 on Campus

Launching DEI 2.0 on Campus
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A display of the YouTube interface with a series of advertisements for STAMPS School of Art and Design highlighted

Stamps School of Art & Design Campaign

Recruiting students for pre-college programs at Stamps
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Consultation & Resources

In addition to offering services, we’re also here to provide consultation, support and resources to other U-M teams to help you develop the most cohesive and effective marketing efforts.