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Michigan Creative signature

Inspiring pride and support
for U-M excellence everywhere

Michigan Creative is the largest and most dedicated provider of marketing services to the U-M community. Every strategy, every campaign, every website — we design and develop with Michigan in mind.

As a unit of the Office of the Vice President for Communications, we have a deep knowledge of U-M, its mission, brand, key initiatives, audiences and all of its communication networks and resources. This allows us to create the most insightful and impactful work for our U-M clients.

Work

Our award-winning work for our partners on all three U-M campuses and at Michigan Medicine not only gets noticed, it also gets results.
A digital ad for the U-M School of Social work reading "#1 ranked MSW program for 10 years" and "M Social Work" and "Master of Social Work". This is an example of a landscape digital ad used on select platforms.

Master of Social Work (MSW) Application Submission Optimization with Paid Media

Master of Social Work (MSW) Application Submission Optimization with Paid Media
A screen capture of the YouTube video player showing a video on Will Tschetter: U-M Basketball player

Engaging Student-Athletes in Your Awareness Campaign

Working with Student-Athletes to Promote Campus Well-being
The Our Michigan book sits on a coffee table with a bookcase in the background

Our Michigan Coffee Table Book

Capturing the Spirit, History, and Vision of U-M
The ground floor glass display case was updated with a framed fabric graphic highlighting three new "Share Your Stories" profiles, featuring one student, one alum and one faculty member. These profiles offer deeper insights into their unique journeys, and contributions focused on their ME experiences.

Department of Mechanical Engineering Series

Revitalizing G.G. Brown: Mechanical Engineering's Bold New Look

Consultation & Resources

In addition to offering services, we’re also here to provide consultation, support and resources to other U-M teams to help you develop the most cohesive and effective marketing efforts.